Connect with us

News

Amanda Rabideau Founder & CEO of Arch Collective Interviewed on Influential Entrepreneurs Podcast About the Benefits of a Fractional CMO

Published

on

Amanda Rabideau discusses her marketing approach and why the Fractional CMO is a good model for Series A-funded startup companies because it is a more efficient capital use.

Arch Collective handles all marketing strategy and execution for post-series-A funded B2B tech startups so they can go from achieving product-market fit to acquiring more clients, securing Series B funding, or possibly an acquisition. By utilizing a unique marketing model, a dynamic Fractional CMO strategy, plus The Collective, an accomplished network of marketers and creatives, for execution – all for the price of a full-time CMO.

Amanda explained that “a full-time marketing hire is not the answer because of salaries, benefits and time. The Collective is experienced, diverse, and talented. The model allows both the client and the members to excel. For clients, they don’t need to hire an agency or build an in-house team. While for the members, The Collective becomes a resource for projects without being tied down to a company.”

One of the members of The Collective, Jackie, a social media & content marketer, explains: “Serving as a Fractional CMO, Amanda crafts the overall strategy for clients and then taps into her Collective to take projects across the finish line. She has built a Collective of some of the most talented, bad-ass marketers and creatives I have ever had the pleasure of working with. Amanda has the ability to recognize the unique skill sets of every marketer within the Collective, let’s us shine, and is always game to collaborate. Amanda is a total marketing pro, a go-getter, and an awesome mentor.”

 

About Amanda Rabideau

Amanda built her career growing businesses using effective marketing, strategy, and sales practices. Over the past fifteen years, she has worked with large enterprises like Dell, Microsoft, CoreLogic and tech startups including Cloudstaff, New Relic and OraMetrix (acquired by Dentsply Sirona March 2018).

Throughout her career, Amanda served as a trusted advisor to entrepreneurs as they launched and expanded their businesses. This passion for helping entrepreneurs led Amanda to start Arch Collective. She now devotes her career to empowering entrepreneurs and business leaders to grow their companies through effective marketing and commercialization.

Learn More: www.arch-collective.com

Listen to the interview on the Business Innovators Radio Network

https://businessinnovatorsradio.com/interview-with-amanda-rabideau-founder-ceo-of-arch-collective/

 

 

This post was originally published on this site

Continue Reading

News

TOP 30 Finalist Moving to Phase II of The National Black Business Pitch Competition

Published

on

The National Black Business Pitch (NBBP) is a virtual competition designed to connect Black-owned businesses to corporations who are looking to expand and diversify their supply chain with new products and services.

These thirty businesses have advanced to the final competition and the opportunity to win cash prizes of up to $10,000. The final competition will consist of a 2-day live virtual event, August 17 & 18, 2021, where the business owner will Pitch his or her business to multiply corporations from across the United States.

Learn more at https://nationalblackbusinesspitch.com/

If your corporation desires to do business with Black-owned, founded, or controlled businesses throughout the United States, you too want to get in on the action. Become a sponsor today and join forces with other corporations like  The Walt Disney Company, Honda, AT&T, SRP, & Delta and support the NBBP. You may also register to view the live competition at https://wbecwest.virtualfusions.com/e/national-black-business-pitch/register/.

Follow us on Facebook and join WBEC-West LIVE on Facebook, August 30th to hear the winners of the NBBP (The National Black Business Pitch).  

Reach out and contact us. www.wbec-west.org

This post was originally published on this site

Continue Reading

News

PROGRAM 15 Announces Collaboration with Southern Nevada Preparatory Athletics For New Balance Future Stars Series Amateur Player Development Events

Published

on

PROGRAM 15 and New Balance Baseball continue their unwavering commitment to change the game of baseball, announcing their collaboration with Southern Nevada Preparatory Athletics.

In partnership with Southern Nevada Preps, the New Balance Future Stars Series will identify teams and players across the country to compete in fall tournaments throughout Las Vegas, Arizona, Southern California, Northern California, and the Northwest.

During the fall regional tournaments, elite players will be identified by PROGRAM 15’s National Staff of former Major League Players, Coaches, and Scouts to participate in fall signature events this year. Teams from surrounding states will participate in 4 age groups (17/18U, 16U, 15U, 14U) with a 3-game minimum using NHSF Rules.

Southern Nevada Preps will operate tournament events in conjunction with the New Balance Future Stars Series brand in beginning with The Las Vegas Fall Super Regional, which kicks off September 10th with games played at college and high school fields located in the Henderson, Las Vegas, and Southern Nevada area.

Jeremy Booth, PROGRAM 15 Founder, CEO and President of Baseball Operations for The New Balance Baseball Future Stars Series said, “Robert and SNP are professionals. You can feel the energy from the minute he speaks and it’s contagious. We’re looking forward to the relationship and growing together for players on the West Coast for years to come.”

Since its inception in 2016, The New Balance Future Stars Series has impacted over 15,000 athletes all over the world. As the Official Global Grassroots Player Identification and Development Program for New Balance Baseball, PROGRAM 15 is backed by decades of Pro Baseball Scouting experience. Their highly-skilled scouting staff provides amateur players in-depth and credible evaluations they can trust because they are the same credible evaluations that are trusted by Major League scouts and college coaches across the country.

For more information on The New Balance Future Stars Series Las Vegas Fall Super Regional as well as other events visit https://FutureStarsSeries.com

ABOUT SOUTHERN NEVADA PREPARATORY ATHLETICS:
Southern Nevada Preparatory Athletics aims to bring quality baseball league play and tournaments to the Southern Nevada region. SN Preps events provide exceptional competition and positive exposure. To learn more visit https://www.snpreps.com

ABOUT PROGRAM 15:
PROGRAM 15 boasts a faculty and staff that includes multiple Major League All-Stars and World Series veterans responsible for executing the New Balance Baseball Future Stars Series, an initiative between the two organizations to elevate the game of baseball by providing amateur players across all economic levels an opportunity to reach their full potential through the training, development, and guidance of former MLB players, scouts, and coaches. For more information on PROGRAM 15 and the Future Stars Series, visit www.futurestarsseries.com or @program15bb and @ftrstarsseries on Twitter.

ABOUT NEW BALANCE:
New Balance Athletics, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns and operates four factories in New England and one in Flimby, U.K. New Balance employs more than 7,000 associates around the globe and in 2020 reported worldwide sales of $3.3 billion. To learn more about New Balance, please visit www.newbalance.com and for the latest press information please visit https://newbalance.newsmarket.com.

This post was originally published on this site

Continue Reading

News

Resolute Media CEO Announces Brisbane THRIVE Initiative for Local Businesses

Published

on

Resolute Media CEO, Brian Richards, has revealed a new initiative for local Brisbane, Queensland businesses, to be launched officially in the first week of September, 2021.

Called the Brisbane THRIVE Initiative, this project will seek to assist local South East Queensland businesses in Australia, especially those who are continuing to feel the impact of the pandemic.

“Business is a challenge for smaller operations at the best of times,” said Richards, “Given the additional hurdles continuing to be faced, we want to make the best traffic, training and tools we have available to interested Brisbane businesses.”

Richards has decades of experience in employing digital technologies to support business outcomes. He is keen to provide more immediate, practical, evidence-based support for the small business sector.

Resolute Media has already begun work on the infrastructure and systems needed to start rolling out the Brisbane THRIVE Initiative from early September through to the end of 2021 and potentially ongoing, depending on the feedback and outcomes experienced.

“We have always believed in leading with value,” Richards explained, “That has meant creating results in advance for clients wherever possible. We have now expanded and formalised that long-held business philosophy in our new credo of Proof Over Promises.”

Richards asserts that Proof Over Promises principles will underpin all aspects of the Brisbane THRIVE Initiative. This means that local business owners will be afforded numerous weekly opportunities to test out for themselves a broad range of cutting edge marketing technologies, at no cost and with no obligations. A number of these resources are proprietary and exclusive to Resolute Media, who will fund the initial availability of these assets.

The marketing systems firm will also provide comprehensive training, tools and traffic options on a complimentary basis from September onwards. It is devoting August to setting up structures, preliminary testing and seeking feedback from interested parties.

Those parties will include local Brisbane charities and groups, who have also been severely impacted by the pandemic. Resolute Media will be looking for opportunities to support these non-profits in a number of projects under consideration for this year.

Further information can be obtained by emailing [email protected] A dedicated website and social media presence are also being created to provide regular updates leading up to the launch of the Brisbane THRIVE Initiative in early September, 2021.

This post was originally published on this site

Continue Reading

Trending

SmallBiz Newsletter

Join our newsletter for the latest information, news and products that are vital to running a successful SmallBiz.