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Element Funding Mortgage Loan Officers Named Among Scotsman Guide’s 2021 Ranking of Top Mortgage Originators in the Nation

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Scotsman Guide of Bothel, Washington has published their twelfth annual list, Top Originators 2021, ranking the nation’s top-producing mortgage professionals. According to Scotsman Guide, “The rankings are one of a kind—the only ones in the mortgage industry verified by an originator’s annual production reports.” Top Originators 2021 celebrates the excellence of hardworking mortgage bankers and brokers nationwide.

Element Funding is represented in the Scotsman rankings with a total of twelve mortgage professionals. Element Funding congratulates the dedication to customer service, hard work, and high production levels that enables these loan officers to be named among America’s top mortgage originators.

Among the Element Funding originators listed are the following:

Ashley Rustom (NMLS 270223 // GA 26736)
Rustom is a Loan Officer and Branch Manager of Element Funding’s office in Decatur, Georgia (Atlanta area).
678-410-2348

David Thornton (NMLS 1515638)
Thornton is a Loan Officer and Branch Manager of Element Funding’s office in Winter Park, Florida (Orlando area).
863-332-2028

Lane Baron (NMLS 332466)
Baron is a Loan Officer at Element Funding’s office in Sunrise, Florida (Miami/Ft. Lauderdale area).
954-868-1826

Brad Roche (NMLS 135191)
Roche is a Loan Officer and Branch Manager at Element Funding’s office in Davidson, North Carolina (Lake Norman/Charlotte area).
704-728-0191

DeAnn Ellis (NMLS 148916 // GA 25670)
Ellis is a Loan Officer at Element Funding’s office in Covington, Georgia (Eastern Atlanta area).
770-616-8042

Kevin Blair (NMLS 151159 // GA 59188)
Blair is a Loan Officer and Branch Manager at Element Funding’s office in Hixson, Tennessee (Chattanooga area).
423-488-7571

Element Funding, a division of Primary Residential Mortgage, Inc. (PRMI), is headquartered in Atlanta, Georgia and provides residential mortgage financing primarily in the southeastern United States. Element Funding is a business made up of highly experienced sales and support staff from the mortgage banking industry whose mission statement reads, “To provide an exceptional level of service to our customers, employees, business partners and stakeholders.” For more information about Element Funding visit https://www.ElementFunding.com.

 

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Joris Bryon, Founder and CEO of Dexter Agency Interviewed on Influential Entrepreneurs Podcast About Conversion Optimization.

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Joris Bryon discusses his approach to helping 7 & 8-Figure eCom Brands Increase Revenues and Margins without Spending More Money on Advertising Through his Revenue Maximization Roadmap™

During the interview, Joris answered questions like, “What are some common misconceptions about conversion rate optimization?  Why would I run A/B tests? Can’t I just implement best practices? Or look at my competitor and do what they’re doing? What should I be testing on my site? What are the top 3 things you recommend testing?”

Joris explained that “I hate the term conversion rate optimization. The problem is, I think we’re stuck with the term CRO and we just have to live with it. But many misconceptions go along with the term – the problem is that people get too hung up on the conversion rate, whereas conversion rate isn’t the most important metric. What is the most important metric is your revenue and your profit and especially for us because we work for eCommerce stores.”

Listen to the interview on the Business Innovators Radio Network 

Bryon wrote “Kill Your Conversion Killers,” a  no-frills guide to e-commerce conversion optimization: why it matters, how to approach it, and the start-to-finish steps you can take to grow revenue.

Readers will be able to:

  • Quickly prioritize tests by calculating potential revenue growth
  • Leverage the psychological drivers that push prospects to buy
  • Create and deploy friction-free design and UX
  • Confidently run meaningful A/B tests
  • Avoid dangerous “best practices” that can tank your revenue
  • Spot potential conversion killers at a glance

 

About  Joris Bryon

The agency serves high-revenue e-commerce stores that are ready for continuous growth. With over 1,500 A/B tests under his belt, Joris wrote the book “Kill Your Conversion Killers” to help all the online stores he hasn’t worked with (yet).

Learn More: https://dexter.agency/

 

 

 

 

 

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Chaos N’ Cookies Founder Heather Steinker Reveals How Busy Mompreneurs Can Stress Less and Save Time With Simple Systems on Influencers Radio

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There are times when just about everyone feels like they may have taken on more than they can handle. With too many plates spinning, it can get to the point where it seems like something’s got to give.

No one knows this more than busy working moms.

On a recent episode of Influencers Radio with Jack Mize, Chaos N’ Cooks founder and CEO Heather Steinker talks about how she is helping busy mompreneurs stress less and save time through helpful tools and systems to increase productivity in their lives. 

Following the crumbs in the chaos is a full-time job. As a busy mom of three, a wife to a traveling hubby, and keeping it weird in Austin, Texas, it’s safe to say that Heather’s life is far from boring. Running a household with three young kids requires a  strategy and a system to keep things moving like a well-oiled machine.

After many moms came to her asking “How do you do it? I swear you have more time in the day than anyone else,” Heather created Chaos n’ Cookies to show them the way by teaching her clients to be more efficient in their homes or running their businesses by working smarter and not harder.

During the interview, Heather broke down the household reference guide that she created called ‘The Family Playbook’, saying, “Running a household is like a business. It costs money to keep it up. Just like in actual business, you have to keep up with the books and budget for your household as well. You have a mortgage and utilities to pay. There’s maintenance. You want to make sure your AC works during the summer and your heat kicks on when it’s cold outside. So why not have that information somewhere to reference?   …When we go out of town, or even just go out to dinner with a friend, and we’re leaving our children, our pets, or someone’s watching your home, you write them a set of instructions, you give them information on where you’re going to be, how they can reach you, who your next-door neighbor is, and maybe they have a key in case of an emergency… Most of the time after you write the lists down you either lose them, throw them away, or things change and you and have to write it again. I made the Family Playbook a 188 page PDF to help you run your home like a well-oiled machine by planning ahead and making it accessible…you can create all the information on your computer, or you can print it out and write it down. There’s financial information in there. My husband runs our finances, and if something were to happen, being proactive is so much less stressful when you’re prepared and have things in place… So this playbook has literally everything from pets to finances to medication.”

In addition to running her coaching business as CNC’s CEO, Heather is a certified coach for a premier virtual fitness and nutrition program helping others feel better while sustaining a healthy lifestyle. Heather gained 10+ years of experience as a Director of Marketing building multiple court reporting companies. Oh, and if she wasn’t busy enough, she maintains her own column called “How-to with Heather” for a local neighborhood magazine, where she teaches her community fun hacks to be more self-sufficient with common household tasks. You can catch her weekly on her Chaos n’ Cookies Podcast, which ranked #80 in Parenting on the USA charts. Heather is helping mompreneurs chip away, one problem at a time.

Listen in as Heather shares inspirational and practical tips from The Family Playbook, her brilliantly creative manual that every household should have on hand.

To listen to the full interview, visit https://InfluencersRadio.com/heather-steinker

To learn more about Heather Steinker, visit https://ChaosnCookies.com

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Newest Creator Selected for Instagram Badges Commission Program: Global Profile Builder and PR Industry Leader Mark Stephen Pooler.

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Radio and Web TV host Mark Stephen Pooler is the Founder, Editor in Chief, Media and News Publisher of MSP News Global and has a remarkable talent for inspiring entrepreneurs to pursue their dreams. His gift of elevating other influencers has made a substantial impact upon his millions of followers as he is the true epitome of a man seeking to bring individuals together as one global community. 

So, it is not surprising that social media giant, Instagram, known for connecting billions worldwide through images and videos, selected Mark to be a part of their Badges Program, where the privileged few will earn commissions from online sales that they facilitate. This program is a highly trending method for creators to earn money for highlighting the products they’ve chosen to be a part of their journey. Facebook CEO, Mark Zuckerberg, also announced that the mega tech giant will not be taking a cut of creators’ revenue until 2023. And even then, the split will be substantially less than other similar platforms.

Creators have used Instagram, since its inception, to share with their many followers, posts showing what they love about their favorite products or to introduce them to life-changing new ones. And in today’s world, people tend to trust the advice and recommendation of influencers about various brands over the actual companies that make and sell them. The reason is simple. As people follow influencers’ lives on Instagram it creates a sense of knowing, comfort, and ultimately trust. The authentic stories shared have a profound way of connecting them to individuals and building a cyber-relationship as they are sharing so much more than their favorite teeth whitener.  They are sharing personal moments including new babies, engagements, personal struggles, and exciting accomplishments. Brands just aren’t able to build these types of connections. And that is exactly what makes the Instagram Badges program, with 4 four ways to support creators in making money, so powerful! 

The Instagram Badges program consists of Badges, Instagram Shops, Brand Partnerships and Video. See…staying ‘connected’ has perks!

  • Badges: When followers come across a creator’s post affiliated with the Badges program they will see “eligible for commission” on the post, so it will be clear that purchases help support the creator. Creators can also earn additional payouts through Instagram Live initiatives when certain milestones are met such as going live with another account. Fans who purchase badges in Instagram Lives will show up in the comments, gain access to additional features and placement on a creator’s list of badge holders and access to a special heart. 
  • Instagram Shops: For creators in the Badges program who would like to sell their own merchandise, they may open an existing Instagram shop or a new one and link it to their business or personal profile. 
  • Brand Partnerships: Creators can generate buzz with exclusive launches by linking their account to one of four merchandise partners: Bravado/UMG, Fanjoy, Represent, and Spring. This is a triple win – followers are given a push to try new products, creators are rewarded for driving purchases to a brand, and brands’ revenue increases! 
  • Video: With 10,000+ followers, the ‘swipe-up’ feature is enabled in stories that links to websites with products and merchandise. Reels, the newest Instagram feature, allows the creator to add products to a 30 second, or less, video and when going live the creator can add up to three others and sell directly through the Live.

It is important to note that being a part of such an exclusive social media community is often taken for granted, but creators should take heed. In the past, Mark lost his account that he had worked tirelessly to build to an incredibly large following, due to using third-party apps. Fortunately, he was able to get the account back and is now a huge proponent, in an effort to help others, of following Instagram’s terms and conditions, which is often something that individuals don’t even consider being a risk. Instagram is a phenomenal tool for social and business networking but it’s crucial to follow their guidelines at all times. 

The future of selling products is on social media… as people are naturally curious about what others prefer to use in their day-to-day lives, especially ones they look up to. Mark is thrilled to be included in the invitation-only opening phases, and have the proper tools and proven platform, to share his opinions with his many followers as well as countless new connections. As the Instagram audience becomes connected with Mark Stephen Pooler and learns more about his incredible story that started with difficult periods of being bullied at a young age, drug addiction, and a myriad of personal struggles but ultimately led to personal and professional triumphs,  users of the Instagram app will also have the distinct pleasure of learning about products that have made Mark’s world easier, happier, healthier and more exciting.  Welcome to the inside scoop on Mark Stephen Pooler, PR genius, and his most favorite things!

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ABOUT THE GLOBAL PROFILE BUILDER

Mark Stephen Pooler is the Founder, Editor in Chief, Media & News Publisher of MSP News Global. Mark oversees the company’s media business, as well as its intersection with global business leaders. Prior to forming MSP News Global in 2020, Mark spent his time as a Professional Speaker, International Bestselling Author, Radio Host, and PR & Media Specialist. Mark is also the Founder of TMSP Agency, a Premium Media and PR Agency. Here Mark helps high-profile entrepreneurs share their stories through the use of PR and digital media to become known globally. When not working with his valued clients, Mark enjoys spending time with Lilly, his four-legged bestie. www.contactmark.me | www.mspnewsglobal.com | IG: @markpooler1

 

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