When you’re running a small business, every penny counts. Understanding some basic ways to get the most for your money will help your business thrive. Here, we discuss several ways to save money that you might not have thought of.
How to Save Money on Credit Card Processing in Your Small Business
The credit card processing for small business industry can be expensive, regardless of who your service provider is, but it’s a necessary function to help your business grow. Many small business owners aren’t aware that you can negotiate your rates and choose from different pricing models that are best for you.
Let’s take a look at your options.
Understand Your Business
The first step in saving money on credit card processing is to understand your business. This includes the types of transactions that you process, the volume of transactions on a monthly basis, and the types of cards your customers are using. All of these pieces of information can help you make better choices when it comes to processing.
The second item to consider is the type of equipment you have or need. This will vary greatly based on your business model. If you have a brick-and-mortar store, you likely need a lot more hardware than if you own an eCommerce business. Note: try to purchase the equipment outright, rather than leasing. It’s almost always cheaper.
Last but not least, you need fraud protection. This is a non-negotiable piece of the puzzle that you need to budget for. If you’re going to be collecting credit card information from customers, you have the responsibility of protecting that information.
Know What Fees Can Be Negotiated
Credit card processing includes a complex series of fees that are charged by different entities. Some are negotiable and some are not. If you know the difference between them, you will be better suited to negotiate for your business.
1. Interchange and assessment fees are non-negotiable
Interchange fees are per-transaction fees charged by the credit card network and split between the network and the card-issuing bank. Assessment fees are based on your total monthly sales and 100% of these fees are paid to the credit card networks.
2. Markup fees are negotiable
These are the fees charged by your service provider for their services. Since the service provider doesn’t receive any portion of the interchange or assessment fees, they will charge a markup so they can make money. This is their main source of income.
3. Monthly fees are negotiable
Many service providers also charge a monthly account or maintenance fee. This fee can often be negotiated, based on your good standing with the service provider and the volume of transactions you process each month.
Understand the Different Pricing Structures
This is one of the most complex concepts in the card processing world, but is vital to your business. If you want to save money on your processing, it’s important to know the difference between the pricing models. Not all models are created alike and different ones are better for different types of businesses.
1. Interchange Plus Pricing
This is considered to be a great option for the majority of small businesses who need card processing services. In this model, the service provider will pass the interchange fee on to the merchant at-cost. They will then charge their markup fees at a fixed rate.
This model makes it easy to plan for your processing costs because of the fixed markup rate. The confusing part about this plan is the interchange fee. Since the provider is passing it to you at-cost, you’ll have to navigate all the different prices for the various card-issuing banks and even the type of cards.
Since 2010, in general debit cards have much lower fees than credit, but other pricing models were not affected as much as interchange plus.
2. Tiered Pricing
Tiered pricing includes what is often a convoluted structure that can be difficult to understand. Transactions are grouped into “tiers” and charged according to their tier. These tiers are typically called qualified, mid-qualified and non-qualified. Each category is charged a different markup and interchange fee based on the category.
Different service providers categorize transactions differently, so it’s really hard to get a side-by-side comparison in this model. Service providers often clump more transactions into the non-qualified tier so they can charge higher fees. Many merchants are unprepared for the stark difference in fees between the categories.
3. Flat Rate Pricing
This model is by far the easiest to understand and plan for. It can make life much easier for the merchant because you can plan and budget for your processing expenses each month. However, not all service providers are to make this a simple process.
Some will charge a flat fee for all transactions, while others will charge a flat fee for credit cards, another for debit cards, and so-on. This also makes it difficult to compare and contrast providers when shopping for services. Providers also tend to charge higher-than-average rates because they need to cover their own costs on transactions that would cost more in a different pricing model.
When all is said and done, it’s important to shop around for your services. Be sure to avoid high-pressure sales situations, sales gimmicks, and loss leaders. Those are sure signs of a service provider who does not have your best interest in mind. You also want to avoid signing a contract and get a provider who offers a 30-day out instead.
Although it can be tedious to dig into all these different pricing models and fee structures, it’s a great way to make sure you’re getting the best deal. Get quotes from multiple providers and sift through everything they have to offer. You want a provider who is secure, offers great customer service and has really good rates that will help you be successful.
Payment processing is one of the most important aspects of your business. Be sure to give it the time and attention it deserves to make you successful long-term. All of the activities discussed here will help you get the best rates and find the best provider for your business.
4 tips to find the funding that fits your business
The facts are clear: Startups are finding funding increasingly difficult to secure, and even unicorns appear cornered, with many lacking both capital and a clear exit.
But equity rounds aren’t the only way for a company to raise money — alternative and other non-dilutive financing options are often overlooked. Taking on debt might be the right solution when you’re focused on growth and can see clear ROI from the capital you deploy.
Not all capital providers are equal, so seeking financing isn’t just about securing capital. It’s a matter of finding the right source of funding that matches both your business and your roadmap.
Here are four things you should consider:
Does this match my needs?
It’s easy to take for granted, but securing financing begins with a business plan. Don’t seek funding until you have a clear plan for how you’ll use it. For example, do you need capital to fund growth or for your day-to-day operations? The answer should influence not only the amount of capital you seek, but the type of funding partner you look for as well.
Start with a concrete plan and make sure it aligns with the structure of your financing:
- Match repayment terms to your expected use of the debt.
- Balance working capital needs with growth capital needs.
It’s understandable to hope for a one-and-done financing process that sets the next round far down the line, but that may be costlier than you realize in the long run.
Your term of repayment must be long enough so you can deploy the capital and see the returns. If it’s not, you may end up making loan payments with the principal.
Say, for example, you secure funding to enter a new market. You plan to expand your sales team to support the move and develop the cash flow necessary to pay back the loan. The problem here is, the new hire will take months to ramp up.
If there’s not enough delta between when you start ramping up and when you begin repayments, you’ll be paying back the loan before your new salesperson can bring in revenue to allow you to see ROI on the amount you borrowed.
Another issue to keep in mind: If you’re financing operations instead of growth, working capital requirements may reduce the amount you can deploy.
Let’s say you finance your ad spending and plan to deploy $200,000 over the next four months. But payments on the MCA loan you secured to fund that spending will eat into your revenue, and the loan will be further limited by a minimum cash covenant of $100,000. The result? You secured $200,000 in financing but can only deploy half of it.
With $100,000 of your financing kept in a cash account, only half the loan will be used to drive operations, which means you’re not likely to meet your growth target. What’s worse, as you’re only able to deploy half of the loan, your cost of capital is effectively double what you’d planned for.
Is this the right amount for me at this time?
The second consideration is balancing how much capital you need to act on your near-term goals against what you can reasonably expect to secure. If the funding amount you can get is not enough to move the needle, it might not be worth the effort required.
Overdraft Protection: What It Is and Different Types
Overdraft fees can be a major drain on your finances. Some banks charge more than $30 per overdraft and potentially charge that fee multiple times per day if you keep making transactions that overdraw your checking account. If you want to avoid these fees, you can typically opt out of overdraft coverage with your bank. It can be useful, however, to set up overdraft protection instead of opting out so you don’t find yourself unable to pay for something urgent.
What is overdraft protection?
Overdraft protection is a checking account feature that some banks offer as a way to avoid overdraft fees. There are several types of overdraft protection, including overdraft protection transfers, overdraft lines of credit and grace periods to bring your account out of a negative balance. Some other overdraft coverage programs might be a combination of these features.
Before you opt out of overdraft protection altogether — which means your bank will decline any transaction that would result in an overdraft — consider how you might need overdraft coverage in an emergency. For example, maybe you’re using your debit card to pay for gas on a road trip. You need enough fuel to get home but don’t have enough money in your checking account. Instead of dealing with running out of gas, you may want to deal with an overdraft.
How does overdraft protection work?
Here are more details about the main types of overdraft protection that banks tend to provide.
Overdraft protection transfers. When a bank allows you to make an overdraft protection transfer, you can link a savings account, money market account or a second checking account at the same bank to your main checking account. If you overdraft your checking, your bank will take the overdrawn funds from your linked account to cover the cost of the transaction. Many banks allow this service for free, but some banks charge a fee.
Overdraft lines of credit. An overdraft line of credit functions like a credit card — but without the card. If you don’t have enough money in your account to cover a transaction, your bank will tap your overdraft line of credit to cover the remainder of the transaction. Lines of credit often come with steep annual interest rates that are broken up into smaller interest charges that you keep paying until the overdraft is paid back. Be aware that a line of credit could end up being expensive if you use this option to cover your overdrafts.
Grace periods. Some banks offer grace periods, so instead of immediately charging an overdraft fee, the bank will give you some time — typically a day or two — to return to a positive account balance after overdrafting. If you don’t do so within that time frame, your bank will charge you fees on any transactions that overdrafted your account.
Other coverage programs. Some banks are taking a new approach to overdraft protection by offering what’s basically a free line of credit with a longer grace period for customers to bring their account to a positive balance. One example, Chime’s SpotMe® program, allows customers to overdraft up to $200 with no fees. The customer’s next deposit is applied to their negative balance, and once the negative balance is repaid, customers can give Chime an optional tip to help keep the service “free.”
Chime says: “Chime is a financial technology company, not a bank. Banking services provided by, and debit card issued by, The Bancorp Bank or Stride Bank, N.A.; Members FDIC. Eligibility requirements and overdraft limits apply. SpotMe won’t cover non-debit card purchases, including ATM withdrawals, ACH transfers, Pay Friends transfers or Chime Checkbook transactions.”
4 ways to avoid overdraft fees
Set up low balance alerts. Many banks offer an alert option so you’ll get a text, email or push notification if your account drops below a certain threshold. These alerts can help you be more mindful about your balance so that you can put more money into your account or spend less to avoid an overdraft.
Opt out of overdraft coverage. If your bank doesn’t offer overdraft protection — or if its only options cost money — you may want to opt out of overdraft coverage, in which case your bank will decline any transactions that would bring your account into the negative. Keep in mind that this option could put you in a sticky situation if you’re in an emergency and can’t make an important purchase because you don’t have overdraft coverage.
Look for a bank that has a more generous overdraft policy. Many banks are reducing or eliminating their overdraft fees, so if overdrafts are an issue for you, do some comparison shopping to see if there are better options available.
Consider getting a prepaid debit card. Prepaid debit cards are similar to gift cards in that you can put a set amount of money on the card, and once you run out, you can load it with more money. The prepaid debit card can’t be overdrawn because there isn’t any additional money to draw from once its balance has been spent.
Startup Business Grants: Best Options and Alternative Funding Sources
Startup business grants can help small businesses grow without debt. But if you want free money to start a company, your time may be better spent elsewhere. Competition for small-business grants is fierce, and many awards require time in business — often at least six months.
Some grants are open to newer businesses or true startups. And even if you don’t qualify now, it can pay to know where to look for future funding. Here are the best grants for small-business startups, plus alternative sources of startup funding to consider.
How Much Do You Need?
with Fundera by NerdWallet
Government startup business grants and resources
Some government programs offer direct funding to startups looking for business grants, but those that don’t may point you in the right direction or help with applications:
Grants.gov. Government agencies routinely post new grant opportunities on this centralized database. If you see an opportunity relevant to your business idea, you can check if startups are eligible. Many of these grants deal with scientific or pharmaceutical research, though, so they may not be relevant to Main Street businesses.
Local governments. Lots of federal grants award funding to other governments, like states or cities, or to nonprofit economic development organizations. Those entities then offer grants to local businesses. Plugging into your local startup ecosystem can help you stay on top of these opportunities.
Small Business Development Centers. These resource centers funded by the Small Business Administration offer business coaching, education, technical support and networking opportunities. They may also be able to help you apply for small-business grants, develop a business plan and level up your business in other ways.
Minority Business Development Agency Centers. The MBDA, which is part of the U.S. Department of Commerce, operates small-business support centers similar to SBDCs. The MBDA doesn’t give grants to businesses directly, but these centers can connect you with grant organizations, help you prepare applications and secure other types of business financing.
Local startup business grants
Some local business incubators or accelerators offer business grants or pitch competitions with cash prizes. To find these institutions near you, do an online search for “Your City business incubator.”
Even if you don’t see a grant program, sign up for their email newsletter or follow them on social media. Like SBDCs and MBDAs, business incubators often provide business coaching, courses and lectures that can help you develop your business idea.
Startup business grants from companies and nonprofits
Lots of corporations and large nonprofits, like the U.S. Chamber of Commerce, organize grant competitions. Some national opportunities include:
iFundWomen. iFundWomen partners with other corporations to administer business grants. You can fill out a universal application to receive automatic notifications when you’re eligible to apply for a grant.
Amber Grant for Women. WomensNet gives two $10,000 Amber Grants each month and two $25,000 grants annually. Filling out one application makes you eligible for all Amber Grants. To qualify, businesses must be at lesat 50% women-owned and based in the U.S. or Canada.
National Association for the Self-Employed. Join NASE, and you can apply for quarterly Growth Grant opportunities. There are no time-in-business requirements for these grants of up to $4,000, but you’ll need to provide details about how you plan to use the grant and how it will help your business grow.
FedEx Small Business Grant Contest. This annual competition awards grants to small-business owners in a variety of industries. You can sign up to receive an email when each application period opens. To be eligible, you’ll need to have been selling your product or service for at least six months. Be mindful, though, that each grant cycle receives thousands of applications.
Fast Break for Small Business. This grant program is funded by LegalZoom, the NBA, WNBA and NBA G League and administered by Accion Opportunity Fund. You can win a $10,000 business grant plus free LegalZoom services. Applications open during the NBA season, which runs from fall to early summer each year.
Alternative funding sources for startups
New businesses likely won’t be able to rely on startup business grants for working capital. The following financing sources may help accelerate your growth or get your startup off the ground:
SBA microloans offer up to $50,000 to help your business launch or expand. The average microloan is around $13,000, according to the SBA.
The SBA issues microloans through intermediary lenders, usually nonprofit financial institutions and economic development organizations, all of which have different requirements. You can use the SBA’s website to find a lender in your state.
Friends and family
Asking friends and family to invest in your business may seem daunting, but it’s very common. Make sure you define whether each person’s money is a loan and, if so, when and how you’ll pay it back. Put an agreement in writing if possible.
Business credit cards
Business credit cards can help you manage startup expenses while your cash flow is still unsteady. You can qualify for a business credit card with your personal credit score and some general information about your business, like your business name and industry.
You’ll probably need to sign a personal guarantee, though, which is a promise that you’ll pay back the debt if your business can’t.
If your business has a dedicated customer base, they can help fund you via crowdfunding. Usually businesses offer something in exchange, like debt notes, equity shares or access to an exclusive event.
There are lots of different crowdfunding platforms that offer different terms, so look around to find the model that works best for you.
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