Founder and CEO of Klen App and Data Innovation Labs, Sol Girouard, was the featured guest on Marketing For Your Future with host Susan St. Denis talking about how businesses can reopen through the pandemic.
On a recent Marketing For Your Future episode with Susan St. Denis, Sol Girouard, Founder, and CEO of Klen App and Data Innovation Labs, discussed How to reopen your business through the pandemic.
According to Girouard, the future of business in a post-COVID-19 world will have to overcome new inherent obstacles. Girouard said, “ talk is simply inconsistent, and I think that corporations find it hard to navigate, not just corporations but all of us, find it hard to navigate the landscape. As to what to do, when to do it, and how to do it. In my opinion, these information asymmetries are creating obstacles especially for small businesses”.
When host Susan St. Denis asked Do you find that small businesses have had an easier time with recovering from covid over larger enterprises? Or do you feel like larger businesses have more equipment available to them to recover from these financial situations? Girouard answered, “This is a great question, and I think that the answer falls in the leadership of those organizations; small businesses have been affected differently because their income sources, in many cases, are singular dependant. They’re not very diversified, large organizations. They have a larger diversification profit-wise, so they’re able to be more nimble. However, if it comes down to leadership, if the leadership sees that these are times in which one must not be paralyzed and one must take advantage of the options and possibilities of digital transformation, they are very successful ”.
During the interview, St. Denis shared, “Absolutely, I couldn’t agree more, and it’s wonderful that you guys are providing this resource for businesses in order for them to have an easier time communicating with their consumers. And again, like you said, creating the standardization, which just makes communication that much easier”.
Sol Girouard, CEO of Klen App, is a Mathematical Economist, CAIA, Data Scientist, Quant, and Computer Scientist who channels her interdisciplinary background in applied sciences to the intersection of financial markets and technology. Sol is the CEO of Data Innovation Labs, a full-service Data Science, and Decision Intelligence consulting group deploying 4IR technologies and AI and implementing digital transformation across business verticals.
The interview concluded with Girouard saying, “Klen App is now available for businesses, to claim your profile and begin communicating COVID-19 safety on the Klēn platform, sign up at: https://klen.io.”.
To listen to the full interview on Marketing For Your Future, visit Klen News
To learn more about Sol Girouard, please visit https://klen.io.
Klēn is changing how businesses communicate COVID-19 safety to customers using AI-powered technology. The platform delivers business insights across industry verticals and locations and highlights which protocols consumers value the most to gain insight into customer behaviors and preferences during COVID-19. Staffed by accomplished data scientists, Klēn helps businesses showcase their commitment to health and safety, keep customers informed, and increase public confidence and trust. For more information, visit klen.io.
During the interview, Rick discusses building an IP Portfolio, types of Intellectual Property (Patents, Trademarks, Copyrights, Trade Secrets), and Flat Fee Pricing v. Hourly Billing for IP services. Rick discusses his approach to helping his clients understand what IP protection is appropriate and best for them and how to protect intellectual property (inventions, brands, designs, creative works)
Listen to the interview on the Business Innovators Radio Network
Aric M. Pryor, President, Quarion Technology, Inc., commented about Martin IP Law Group, “I started developing electronic technology products in 2006, and I used a large IP firm from a large city with a large bill rate. I used them for over three years and never actually met anyone face-to-face. When I switched to Rick Martin approximately seven years ago, I was instantly impressed. Rick immediately engaged and understood our technology and the areas of risk associated with our intellectual property. I am particularly impressed with Rick’s ability to understand technical concepts – he thinks like an engineer because he is one. I am also impressed with his knack for helping the average inventor or ‘techie’ understand the patent process as well as helping to manage the entire process. I have never had to worry about incomplete filings or missing a filing date, which allows me to focus on what I am good at doing. I would highly recommend Rick Martin for any patent, trademark, or other intellectual property legal needs.”
About Rick Martin
He is a graduate of the Purdue University School of Industrial Engineering and the Catholic University of America Columbus School of Law.
Before beginning his career as an Intellectual Property Attorney, Rick worked as a patent examiner at the U.S. Patent & Trademark Office.
Rick has obtained hundreds of patents for inventors in various fields, including timing systems, mine safety devices, broadband antennas, RFID, electronics, ranging, oil & gas, semiconductors, and other mechanical and electro-mechanical devices.
For over 25 years, he has been helping entrepreneurs and businesses protect their ideas, inventions, and identities through patents, trademarks, copyrights, trade secrets, and related contracts, licenses, and agreements.
Learn More: https://ipsolutionslaw.com/
Santa Rosa SEO Company Launches New Website
Currier Marketing, a Santa Rosa-based SEO company, has launched their new website which is designed to promote the company’s portfolio and services. The site features a blog with articles about marketing trends, industry insights, and news. It also includes a full list of partners that work together with Currier Marketing to provide clients with exceptional service.
In addition to the launch of their revamped site, they are offering all local Sonoma County businesses complimentary site audits & consultations. They aim to help elevate the local economy by helping their fellow businesses expand, attract new customers & clients, and scale beyond their local neighborhoods by leveraging digital marketing & search engine optimization (SEO).
At a recent conference for entrepreneurs, Josh Currier, founder of Currier Marketing, spoke about recent and upcoming search engine updates. When asked about what business owners can do to prepare, Josh replied, “Every business should at least understand how search engines work, and how their website performs in search engine results. This is why we aim to educate each one of our clients, who we look at as our partners. Understand how search engines work, and then make sure your website and online presence are aligned to perform within those systems.”
Google, for instance, is in the process of rolling out its Core Web Vitals update which gives a relative boost to websites that perform well in terms of speed, loading, and usability. Local businesses can ensure they meet these requirements by working with a company like Currier Marketing.
To take advantage of their complimentary offer, Sonoma County businesses can simply visit their website at https://www.curriermarketing.com to learn more.
About Currier Marketing: Currier Marketing helps local businesses scale with effective marketing systems that leverage market-leading SEO, Paid Advertising, high-converting websites, and sales automation. Headquartered in Santa Rosa, CA, Currier Marketing has helped hundreds of local businesses since 2014.
4112 Calloway Dr, Santa Rosa, CA 95409
Public safety service men and women, first responders, police, fire fighters, paramedics and dispatchers have some of the toughest jobs… protecting the public. They are required to make split-second decisions that can have a lasting impact on not just the community they are committed to protect, but the lives of the people who are directly involved in sometimes, very volatile situations, as well as their own families and careers. While the results of those decisions can cast them as heroes, there are times they find themselves vilified, especially in the court of public opinion.
On a recent episode of Influencers Radio with Jack Mize, attorney Muna Busailah, Managing Partner of the Stone Busailah law firm in Pasadena, California, discussed the special challenges, including the impact of media coverage, faced by Public Safety personnel when they find themselves involved in civil, criminal, and administrative matters.
During the interview, Busailah explained the unique advantage the Stone Busailah team of skilled lawyers provide as advocates for public safety employees in administrative disciplinary hearings, grievance arbitrations, and unfair practice charges, saying, “…the attorneys in our firm have either retired from the ranks of Sergeant up to Chief of Police that are members of our firm, including fire personnel that retired as Fire Chiefs. So with that perspective, they’re able to assist the lawyers who have not had that law enforcement experience, but more importantly, to connect and relate immediately to the client. Because they’ve been there. They’ve been involved in uses of force, they’ve been involved in shootings, they’ve been involved in investigations. They’ve had allegations brought against them, or they’ve been sued and ended up as defendants in court. They understand the ramifications of how allegations and investigations can flow and damage their careers. And I think it helps give the client more confidence and assurance that they’re going to be taken care of, because they’re being represented by people who understand what they’re going through, and are focused on making sure that the end result is to protect their careers. So they have a future to continue, or keep them out of criminal prosecutions”.
The interview concluded with Busailah saying, “We are truly proud to be able to represent the brave men and women who have joined this noble profession, and daily put their lives in danger for those of perfect strangers.”
As a police law and litigation specialist since 1993, Muna Busailah and the Stone Busailah law firm is on a mission to defend those who protect others by providing clients the best legal representation possible with integrity, skill and compassion.
To listen to the full interview, visit https://InfluencersRadio.com/muna-busailah
To learn more about Muna Busailah and the Stone Busailah law firm, visit https://www.stonebusailah.com
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