Sales has always had lonely moments. However, when the pandemic sent salespeople home to Zoom, the loneliness became palpable. This is becoming a costly problem. Many...
During the early stages of the pandemic, many B2B companies considered remote interactions as a temporary patch, a way to stay in touch with customers while...
Coaching sales reps is about clarifying relevant behaviors and whether the issue is motivation or ability. Some reps may work hard, but lack certain capabilities while...
Sales-marketing misalignment is estimated to cost businesses more than $1 trillion each year. When sales and marketing teams are aligned, not only will the company perform...