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The Power of the One Drop Movement Revealed in Sammy Blindell’s Latest Book, The Law of Brand Attraction 2.



“Individually we are one drop. Together we are an ocean.” – Ryunosuke Satoro

Imagine living in a world where each person’s mission was to create a positive ripple effect, ultimately leading to monumental change worldwide! On a cold evening in December of 2002, whilst soaking up details of crucial skills in a business seminar, Sammy Blindell spotted two magical words on the presenter’s screen. One Drop. Unbeknownst to Sammy, these words would ultimately become the guiding force in becoming a highly influential Ripple Maker!

Sammy was fortunate to have several prominent ripple-making influences in her life, including her mum whose gift is in building thriving communities wherever she goes, and her grandmother, a powerful healer who people traveled great distances to see. Both of these changemaking women inspired Sammy to explore ways of utilizing her gifts to administer meaningful change in the world. As a child, Sammy admired her grandmother’s kind heart, and infectious giggle that spread as much joy as it did healing. It was these fond memories that urged Sammy to create a One Drop Impact Code that all of her members of the One Drop Visionary Hub follow today, consisting of being ‘Graceful, Grateful and Generous’ as they build their magnetic brands

Realizing the power behind verbalizing one’s dreams and aspirations regularly, Sammy began a powerful 18-year journey where she started each day reciting the words, “Please guide me to be the greatest ripple maker I can be for others today.” She went on to build nine successful businesses, all underpinned by this mantra.

In looking back at her life’s accomplishments, she recognized that her biggest successes occurred when she checked off all three of the Impact Code Principles above. An epiphany of such a simple process 16 years into this journey is the one that propelled her into the inspirational leader of One Drop Movement that she is today, a lady who is a remarkable example of owning her identity, her value, her gift and her impact!

Feeling an incredible pull to the ‘one drop’ phrase led Sammy to create the One Drop Movement. Not knowing the how and the who of the movement, she started by talking to her mum, a talented glass designer, about how to create one united symbol that’s inclusive and connects every member. After 11 months of experimenting, Sammy’s mum created a magnificent luminescent ‘One Drop Unity’ pendant and keyring, that Ripple Makers today proudly wear to signify the collaborative partnerships created through this movement. 

That one thought, One Drop, fueled by a Graceful, Grateful, and Generous heart led to a movement that now has a full product range, giving 50% of every sale to the small business owners that design the products and 30% of every sale to the charities that One Drop supports, enabling the movement to give back while they ‘drop it forward’ to the lives that need it most. 

Compelled to share her knowledge about building a brand that stands for positive global change, Sammy’s latest book, The Law of Brand Attraction 2, shares profound ideas, thought-provoking activities, enlightening stories, and sage words of advice from a variety of industry experts, guiding visionary business owners to tap into their unique talents so they may build their own movements to give back and create further transformation in the world! 

This second book is equally as brilliant as volume 1, featuring a fascinating compilation of well-known thought leaders, including Deborah FreeSpirit, Dee Twentyman, Lisa King, Lorna Munro, Penelope Layzell, Navin Jaitly, Aleksandra Rehar, Claudine Matthews, Bolutiwi Aiyesimoju, Mary Gregory, Grant Murrell, Jenni Winter-Leach, Jane Butterworth, Helen Jane, Sunita Koshal, Tea Staegemann, Donna Riley, Mark Stephen Pooler, Daniel Wood, Carol Vincie, Lorraine Crookes, Kay Storey, and Gaby Gonzalez. 

Contributing author Dr. John Demartini, of the worldwide phenomenon The Secret, which highlights the magic of the Law of Attraction, explains how every visionary business owner can build a magnetic brand that creates a ripple of impact on both a global and social scale. 

The Law of Brand Attraction 2 empowers readers to use their own stories and show that they are valuable, compelling, and powerful enough to draw from and can be the start of a HUGE ripple of impact in the world. They will learn to own their identity, value, gifts, impact and brand, using each to build a magnetic global movement around the gifts and talents they already have. 

If starting a Ripple of Impact movement wasn’t enough, the book is also giving 100% of royalties for the first three months, to B1G1 – Business For Good; a company whose mission is to change lives daily by supporting social and environmental impact projects. Learn to create a difference. Just One drop is all it takes to start a movement, launch your ripple and make your wave.




Sammy Blindell is a multi-award-winning international speaker, seven times best-selling author, CEO of Brand Builders Club and Founder of One Drop Movement. After thirteen years in branding before building her first five businesses, Sammy burned out putting profit before purpose. She left it all to follow her ‘Ripple of Impact’ vision, building her first online program and brand building resource in 2014. Within twelve weeks she was making £18,000 + per month, followed by other programs that enabled Sammy to build significant wealth before turning 40.

In February 2017, she launched Brand Builders Club, followed by her Global movement ‘One Drop’ in April 2019 to unite one million changemakers through collaborative global partnerships. Sammy has since created 80+ online products and 1,000+ online courses, showing others how to create their ripple of impact in just a few months. 


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TOP 30 Finalist Moving to Phase II of The National Black Business Pitch Competition



The National Black Business Pitch (NBBP) is a virtual competition designed to connect Black-owned businesses to corporations who are looking to expand and diversify their supply chain with new products and services.

These thirty businesses have advanced to the final competition and the opportunity to win cash prizes of up to $10,000. The final competition will consist of a 2-day live virtual event, August 17 & 18, 2021, where the business owner will Pitch his or her business to multiply corporations from across the United States.

Learn more at

If your corporation desires to do business with Black-owned, founded, or controlled businesses throughout the United States, you too want to get in on the action. Become a sponsor today and join forces with other corporations like  The Walt Disney Company, Honda, AT&T, SRP, & Delta and support the NBBP. You may also register to view the live competition at

Follow us on Facebook and join WBEC-West LIVE on Facebook, August 30th to hear the winners of the NBBP (The National Black Business Pitch).  

Reach out and contact us.

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PROGRAM 15 Announces Collaboration with Southern Nevada Preparatory Athletics For New Balance Future Stars Series Amateur Player Development Events



PROGRAM 15 and New Balance Baseball continue their unwavering commitment to change the game of baseball, announcing their collaboration with Southern Nevada Preparatory Athletics.

In partnership with Southern Nevada Preps, the New Balance Future Stars Series will identify teams and players across the country to compete in fall tournaments throughout Las Vegas, Arizona, Southern California, Northern California, and the Northwest.

During the fall regional tournaments, elite players will be identified by PROGRAM 15’s National Staff of former Major League Players, Coaches, and Scouts to participate in fall signature events this year. Teams from surrounding states will participate in 4 age groups (17/18U, 16U, 15U, 14U) with a 3-game minimum using NHSF Rules.

Southern Nevada Preps will operate tournament events in conjunction with the New Balance Future Stars Series brand in beginning with The Las Vegas Fall Super Regional, which kicks off September 10th with games played at college and high school fields located in the Henderson, Las Vegas, and Southern Nevada area.

Jeremy Booth, PROGRAM 15 Founder, CEO and President of Baseball Operations for The New Balance Baseball Future Stars Series said, “Robert and SNP are professionals. You can feel the energy from the minute he speaks and it’s contagious. We’re looking forward to the relationship and growing together for players on the West Coast for years to come.”

Since its inception in 2016, The New Balance Future Stars Series has impacted over 15,000 athletes all over the world. As the Official Global Grassroots Player Identification and Development Program for New Balance Baseball, PROGRAM 15 is backed by decades of Pro Baseball Scouting experience. Their highly-skilled scouting staff provides amateur players in-depth and credible evaluations they can trust because they are the same credible evaluations that are trusted by Major League scouts and college coaches across the country.

For more information on The New Balance Future Stars Series Las Vegas Fall Super Regional as well as other events visit

Southern Nevada Preparatory Athletics aims to bring quality baseball league play and tournaments to the Southern Nevada region. SN Preps events provide exceptional competition and positive exposure. To learn more visit

PROGRAM 15 boasts a faculty and staff that includes multiple Major League All-Stars and World Series veterans responsible for executing the New Balance Baseball Future Stars Series, an initiative between the two organizations to elevate the game of baseball by providing amateur players across all economic levels an opportunity to reach their full potential through the training, development, and guidance of former MLB players, scouts, and coaches. For more information on PROGRAM 15 and the Future Stars Series, visit or @program15bb and @ftrstarsseries on Twitter.

New Balance Athletics, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. Manufactured in the U.S. for more than 75 years and representing a limited portion of our U.S. sales, New Balance MADE U.S. is a premium collection that contains a domestic value of 70% or greater. New Balance owns and operates four factories in New England and one in Flimby, U.K. New Balance employs more than 7,000 associates around the globe and in 2020 reported worldwide sales of $3.3 billion. To learn more about New Balance, please visit and for the latest press information please visit

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Resolute Media CEO Announces Brisbane THRIVE Initiative for Local Businesses



Resolute Media CEO, Brian Richards, has revealed a new initiative for local Brisbane, Queensland businesses, to be launched officially in the first week of September, 2021.

Called the Brisbane THRIVE Initiative, this project will seek to assist local South East Queensland businesses in Australia, especially those who are continuing to feel the impact of the pandemic.

“Business is a challenge for smaller operations at the best of times,” said Richards, “Given the additional hurdles continuing to be faced, we want to make the best traffic, training and tools we have available to interested Brisbane businesses.”

Richards has decades of experience in employing digital technologies to support business outcomes. He is keen to provide more immediate, practical, evidence-based support for the small business sector.

Resolute Media has already begun work on the infrastructure and systems needed to start rolling out the Brisbane THRIVE Initiative from early September through to the end of 2021 and potentially ongoing, depending on the feedback and outcomes experienced.

“We have always believed in leading with value,” Richards explained, “That has meant creating results in advance for clients wherever possible. We have now expanded and formalised that long-held business philosophy in our new credo of Proof Over Promises.”

Richards asserts that Proof Over Promises principles will underpin all aspects of the Brisbane THRIVE Initiative. This means that local business owners will be afforded numerous weekly opportunities to test out for themselves a broad range of cutting edge marketing technologies, at no cost and with no obligations. A number of these resources are proprietary and exclusive to Resolute Media, who will fund the initial availability of these assets.

The marketing systems firm will also provide comprehensive training, tools and traffic options on a complimentary basis from September onwards. It is devoting August to setting up structures, preliminary testing and seeking feedback from interested parties.

Those parties will include local Brisbane charities and groups, who have also been severely impacted by the pandemic. Resolute Media will be looking for opportunities to support these non-profits in a number of projects under consideration for this year.

Further information can be obtained by emailing [email protected] A dedicated website and social media presence are also being created to provide regular updates leading up to the launch of the Brisbane THRIVE Initiative in early September, 2021.

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